Industry insights

Industry insights

What journalists really want. A media-led checklist for 2026 and beyond

Read time: 10 mins

Industry insights

Earned media is shaping the AI winners – here’s what we know

Read time: 8 mins

Industry insights

Landing media coverage is just the start: 7 ways to make it work harder

Read time: 7 mins

Industry insights

How much does PR matter in the era of AI-powered search?

Read time: 7 mins

Industry insights

AI isn’t the villain – but faking experts is

Read time: 7 mins

Industry insights

PR, social and comms predictions for 2020; a crowdsourced piece

Read time: 10 mins

Case study

#ShareBaby demands that UK PLC stops defining how we should parent

Industry insights

Six things a brand needs to know when creating a press page

Read time: 7 mins

Guest post

Instagram’s new functionality will allow brands to turn influencer posts into ads; a guest post

Read time: 5 mins

Industry insights

What’s the key to using LinkedIn… It’s simple; be human.

Read time: 5 mins