We are an independent communications agency
Tribe PR is an independent communications agency, specialising in earned media to help purpose led organisations increase their brand advocacy. We work in partnership with both B2B and B2C brands, earning them reputation, helping them understand their audience, deepening their media relationships and building them a tribe of brand advocates.
Increasingly these days the gap between B2B and B2C communications is narrowing. This means that instead of focusing on one discipline or the other, we help our clients reach a far more essential audience; people.
And people don’t just buy brands, they join them. This means that good brand communication is about engaging directly with people, understanding what makes them tick, responding to their needs and turning them into brand fans. These people then become advocates and tell the brand’s story for them. Isn’t it time you turned your customers into brand advocates?
Tailored services for your needs
PR
A seamless press office
Profile raising
Creating thought leaders
Media relations
Enhancing reputation
SEO PR
Digital PR to aid search engine optimisation
Brand development
Communicating brand essence
Social media marketing
Starting conversations on social media
Campaign management
Strategic consultancy to elevate the brand
Content creation
Content to drive conversations and conversions
Copywriting
Compelling and thought-provoking copy
PR
PR is at the heart of everything we do. We provide a seamless press office for both corporate and consumer clients. We’ll help you maximise your tribe by telling stories through a variety of means, from proactive press releases and thought leadership articles, to media briefings, event support and reactive newsjacking.
Profile raising
We help both individuals and organisations raise their profile through earned and social media. To grow profile, we’ll look beyond merely the features of your brand, and instead find the exciting ‘hook’ that your brand fans want to read about. We’ll ensure you are seen as a thought leader in your field, increase your social following and make sure you’re included in the right conversations.
Media relations
We work with national, trade, consumer and broadcast media to enhance our client’s reputation. We use a mixture of planned and proactive PR, alongside reactive PR and newsjacking to generate noteworthy press coverage. Our relationships with key press are second to none; we always know what journalists want and when they want it. We also assist with crisis communications, if such a situation occurs.
SEO PR
We help clients create powerful online content that builds profile, increases positive sentiment, boosts engagement and most importantly increases traffic to their website. We know how integral online authority is, so all our content is created based on a ‘digital first’ approach. Alongside optimising content for SEO, we will increase your brand’s visibility by links back to your site in press coverage.
Brand development
We have unrivalled experience in developing brands from conception to delivery, and in communicating brand essence both internally and externally. Whether you’re looking to develop greater awareness of your brand, change perceptions of an existing brand, create more brand fans, or need help launching a completely new company, we can help.
Social media marketing
We’ll help you create a social media marketing strategy that is both effective and measurable. We’ll always put your audience at the heart of everything we do; your social feeds will be less about what you do and more about what your tribe want to hear about. This will ensure increased engagement and greater brand advocacy. We also provide tailored social media training workshops, all focused on upskilling your team.
Campaign management
We build bold creative campaigns to help connect you with your customers and increase your brand awareness. We use earned, owned and social communications to win our way into the hearts and minds of your customers in a meaningful way, using a campaign hook that will no doubt surprise and delight your audience.
Content creation
We can help you with everything from generating topic ideas, to drafting copy and even design. Good content can take many forms and we will always advise you on the best course of action for your brand at that time, from a simple Twitter visual to a longform article.
Copywriting
Writing good compelling copy is what PRs are best at. Whether you want some new website copy, a brochure, a press pack or some copy for your social channels, we can help you. We’ll always ensure any copy is consistent with your brand identity and focuses on what your audience wants to read.
Earning reputation for our clients
Latest industry insights and tribe news
Guest post
Morgan asks for his job back – why ITV should reassess; a guest post by Dave Mason
Read time: 10 mins
Meet the tribe
Q&A with Holly Pither
Read time: 6 mins
Tribe News
How marketing has changed since the pandemic
Read time: 5 mins
Client news
Responsible and human business practices are more important than ever;
Read time: 6 mins
Meet our tribe
Such is the nature of providing strategic counsel to clients, that we often find we are asked to provide other marketing support too, from website design to brand identity. And this is where our own tribe comes in.
We work with a stable of likeminded professionals who can help with all your marketing and brand requirements. So, if we can’t do it in-house, we can definitely help find the right solution through our own tribe.
We have also launched #BuildYourTribe which offers SMEs a one-stop-shop for content and PR services. Find out more about it here.
